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 If government saw fit to safeguard the people inside public buildings, wouldn’t private building owners be wise to do the same to protect their businesses, investments and building occupants?
Optimum Seismic has teamed up with a coalition of leading business organizations and government officials to launch a monthly webinar series, “The Resilience Advantage,” to help educate property owners, businesses, and community leaders about the threats they face and the approaches to take to avoid social and economic disaster. “We know that earthquakes can have devastating impacts on vulnerable buildings, people and our economy, but they don’t have to be disasters,” explained U.S. Resiliency Council Executive Director Evan Reis, who hosts the program. The webinars explain why investing in resilience is good economics, good business, responsible public policy, and good for the environment.
Each episode in the webinar series features a special video presentation on the topic plus a panel of recognized experts addressing risks, building safety, social concerns, and business and economic impacts. Partners in the series include the L.A. Area Chamber of Commerce, L.A. County Economic Development
Corporation, Los Angeles County Business Federation and U.S. Resiliency Council.
Upcoming webinars will be held from 11:00 a.m. to 12:30 p.m. on Thursday, January 21, 2021, and Wednesday, February 17, 2021 – with others being planned and to be announced throughout the year. For more information, visit resilience-advantage. Earlier video presentations and webinars are also posted there for those who missed any of the series.
What will happen when the next major earthquake strikes urban Los Angeles? The 1971 San Fernando earthquake was the worst temblor to strike the valley since an 1893 – nearly 80 years prior. Twenty-three years later, the Valley was awakened to the reality of earthquake risk by the 1994 Northridge quake.
Recent estimates have put damages caused by a magnitude-7 earthquake on the Puente Hills fault at more than $252 Billion, with thousands killed and hundreds of thousands displaced. What can we do to prepare before the next Big One strikes? Find out more by tuning into the webinar series. Visit for more information or call us at (323) 605-0000.
    Ali Sahabi, a licensed General Engineering Contractor (GEC), is an expert in seismic resilience and sustainability. He is Chief Operating Officer of Optimum Seismic, Inc., which has completed some 3,500 seismic retrofitting and adaptive reuse projects for multifamily residential, commercial, and industrial buildings throughout California.

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